United to Improve Our Lives with Pets

The Pet Leadership Council brings together company leaders, industry organizations, trade associations, animal welfare organizations, veterinarians, academia and advocates for pets to promote responsible pet ownership.

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Pet Industry News

First Set of 2017 AKC Paw of Courage Awards Announced

The American Kennel Club (AKC) has announced the first set of recipients of its Paw of Courage awards for 2017. The award recognizes working dogs who have risked their lives in service to their communities. The first set of recipients includes members of four K9 units from across the country: K9 Bruno (Anaheim Police Department, California) […]

PIJAC’s Bober on Pet Industry Impact: Pet Power is Big

Following last month’s release of a George Mason University study on the pet industry’s $221 billion economic impact, Pet Business has published a reaction from Pet Industry Joint Advisory Council‘s (PIJAC) President and CEO, Mike Bober. In response to the findings of the study, Bober notes that “Pet power is bigger than you might think,” citing comparisons […]

Young Cancer Patient’s Birthday Wish? To Help Shelter Animals

When Bryce Hill was asked what he wanted for his birthday, his answer was simple: to help the animals at his local shelter. Hill, a now six year-old child from Illinois, was recently diagnosed with juvenile pilocytic astrocytoma, a rare form of brain cancer. While his family has struggled to cope with the diagnosis and treatment, Hill […]


The Pet Leadership Council works with all levels of government, industry, and pet owners to promote responsible lifestyles with companion animals.

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If you are passionate about the well-being of pets and want to get involved, sign up for our newsletter for updates on important issues and how you can help.

Protect Pet Choice

Puppy mills are an unacceptable problem, but the Pet Leadership Council believes pet store bans prohibiting people’s right to purchase dogs at local shops is not the solution. That’s why the PLC is supporting efforts to establish science-based standards for the care and welfare of breeding dogs.

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Happy Healthy Fish

The Pet Leadership Council embraces the responsibility to ensure the health and welfare of aquatic life, promote environmental stewardship and provide education and training on responsible fish keeping. That’s why the PLC is working to educate consumers about selecting and caring for the right fish, the prevention of invasive species and ongoing conservation efforts.

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