United to Improve Our Lives with Pets

The Pet Leadership Council brings together company leaders, industry organizations, trade associations, animal welfare organizations, veterinarians, academia and advocates for pets to promote responsible pet ownership.

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The Pet Leadership Council works with all levels of government, industry, and pet owners to promote responsible lifestyles with companion animals.

Be Dog Smart

Whether you are a new dog owner, in the process of searching for a furry companion or deciding if adding a four-legged friend to your family is right for you, Be Dog Smart is here to help!

Be Dog Smart is a Pet Leadership Council initiative designed to guide prospective pet owners in the process of looking for a dog – whether that’s by way of a professional breeder, sold in a pet store, from a friend or family, or adopted from a shelter or rescue. No matter the source, knowing what to expect, what to ask and what to look for is an important responsibility as a potential dog owner.

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If you are passionate about the well-being of pets and want to get involved, sign up for our newsletter for updates on important issues and how you can help.

Pet Industry News

New, More Accurate Way to Calculate Dog Age Revealed

If you’ve ever gotten the impression that your dog’s calculated age in human-equivalent years seemed a bit off, you’re not alone. A new, more accurate formula for calculating your dog’s age has been published — let’s hope you still have your notes from high school trigonometry class. The long held formula for calculating dog years […]

31 Pet-Friendly Cities Receive “Better Cities For Pets” Certification

Over 30 cities recently received the Better Cities for Pets certification for pet-friendliness from Mars Petcare. The full list of cities that were awarded the certification includes: Arlington, Texas Bentonville, Arkansas Bloomington, Indiana Calumet City, Illinois Cleveland, Ohio Dallas, Texas Downey, California Fort Wayne, Indiana Franklin, Tennessee Gresham, Oregon Hallandale Beach, Florida Henderson, Nevada Houston, Texas […]

Pet Leadership Council